Go Red for Red Nose Day

What’s a little embarrassment to help cure kids?

Much-loved kiwi comedians, sports stars and TV personalities have pledged to Go Red and do something silly or embarrassing this July to help raise funds for Cure Kids Red Nose Day!

Funds raised for red nose day

See how we’re progressing!

Funds raised


Our goal


Where the money goes

We are currently supporting over $16 million of child health research projects.

Learn more
  • Preterm Health
  • Childhood Cancers
  • Maternal and Infant Conditions
  • Rheumatic Heart Disease
  • Childhood Development and Learning Difficulties
  • Neurological and Neurodevelopmental Disorders
  • Obesity, Growth Disorders & Nutrition
  • Mental Illnesses and Disorders
  • Oral and Dental Disease
  • Genetic Conditions and Rare Disorders
  • Respiratory Conditions
  • Infectious Disease
  • Gastrointestinal Conditions

Community Fundraising ideas

Join in! Set up your own embarrassing challenge or choose one of our other ideas

Challenge yourself to go red

Pledge to do a silly or embarrassing challenge if you reach a fundraising target. Get started here!

Dress in red

Hold a red themed dress up day and encourage everyone to donate in support.

Get baking

Who doesn’t love yummy treats? Bake something at home to sell at school or work.

Give up something

Ditch the alcohol, the junk food or even the car for the month of July. If you break the challenge, the fine is a donation to Red Nose Day.

Why we need your support

As Cure Kids biggest annual fundraising appeal, Red Nose Day helps raise significant funds to support child health research.

Over the years, this funding has led to some big breakthroughs in child health, including new insights into paediatric health conditions, better care for children who live with serious diseases, and the discovery of new ways to diagnose, treat, and cure kids.

Cure Kids Ambassadors
Red Nose Day
Red Nose Day
Red Nose Day

Why we need your support

  • 300 Babies are stillborn every year
  • 300 New Zealanders live with cystic fibrosis
  • 150 Children are diagnosed with cancer every year
  • 1/4 Children experience a mental health issue every year
  • 30% Of children are currently overweight or obese
  • 450 Children develop epilepsy every year

How you're making a difference

Since 1971, Cure Kids has invested around $60 million into child health research.

Our world-class child health researchers have made many significant life-changing and life-saving discoveries throughout that time, but there is still much to be done.

With your help this Red Nose Day, we can continue to achieve better future outcomes for our New Zealand children.